It is projected that soon more people will be using mobile devices than computers to surf the Web. (l) Qualcomm continues to address this tremendous opportunity, driving the evolution of highly personal wireless devices, applications and services that are changing the way people access and share information and entertainment.
The availability of devices capable of multi-megabit speeds combined with increasingly affordable and innovative pricing plans are making data services more accessible to people everywhere. Europe is an excellent case in point, where there was a dramatic rise in sales of USB modems for laptops this year.
Consumer demand for advanced wireless services is a growing phenomenon worldwide. India is projected to have 270 million subscribers on advanced 3G networks within the next five years. (m) Annual handset sales in China are projected to reach 80 million by 2012, (i) and wireless phones already outnumber traditional wireline telephones in Africa. (n)
Building on our global leadership in enabling wireless technologies, Qualcomm is well positioned to expand its reach into the mobile services sector, which represents an exciting growth opportunity for our company and our industry.
To take advantage of this opportunity, we are investing in an end-to-end mobile Internet monetization platform (Plaza®) that enables operators to better serve their customers in the mobile environment. In addition, we continue to extend the value of our BREW® Mobile Platform operating system. Our collaboration with Adobe® to integrate Flash® capability into our chipsets has enhanced the ability of the BREW, Flash and JAVA™ developer communities to bring exciting new applications to Qualcomm-enabled mobile devices.
Furthermore, we are extending our business in emerging markets like mobile financial services (e.g., the Firethorn “mobile wallet”), advanced location-based services, mobile TV (e.g., MediaFLO™) and powerful new “Smart Services” (machine-to-machine communications) for enterprise, transportation and mobile healthcare services.
For today’s evolving mobile marketplace, we are providing managed network services while building on our heritage as a provider of expert support services that empower our customers in a growing number of industries, including for-hire transportation and logistics, construction and healthcare.
(i) Source: CCI Consulting, Sept 2008
(l) Source: IDC, Digital Market Forecast 2008 to 2012
(m) Source: Strategy Analytics
(n) Source: EngineerIT, Broadband connectivity in Africa,
Sept 2008
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